Real Estate And Mortgage Professionals Can Generate A Tremendous Amount Of Leads By Learning How To Design, Create And Distribute The Ultimate Real Estate Magazine
(Here is another one of my many tips from my How To Generate Seller Leads Book. This Book is the second of 14 that comprise my 14 Procedure Real Estate Listing Agent Training System.)
The Twenty Eighth Example of
an Advertising Media that I used as a practicing residential Real
Estate Listing Agent to promote my Advertising Messages, comprised of
Educational Information and Institutional Information, in order to
consistently and very successfully generate real estate seller leads as
well as potentially real estate buyer leads, mortgage purchase leads,
and mortgage refinancing leads was my Phil Mitsch Realtors’ Magazine.
Because I had a very successful real estate office, I was financially able to create, publish and distribute my own Phil Mitsch Realtor monthly Magazine in hundreds of locations throughout my 3 county marketplace during most of my 24 years of production as a practicing residential Realtor in southern New Jersey. Having my own real estate company Magazine gave me a tremendous advantage over my competitors. My Magazine enabled my company, my agents and myself to achieve our 3 Goals of Marketing much faster. Simply stated, my Phil Mitsch Realtor Magazine was truly one of the most powerful, effective and successful Advertising Media that I used to promote Phil Mitsch Realtor and Phil Mitsch For Sale By Owner Advertising Agency Advertising Messages that contained both Educational Information and Institutional Information about the two companies.
My approximately 30 page, on average, monthly Phil Mitsch Realtor Magazine potentially consisted of the following types of invaluable and impressive information.
1. Attractive cover with company 1) heading, 2) logo, 3) slogan, and 4) contact information.
2. Pictures and information about properties for sale.
3. Pictures and information about properties under contract.
4. Pictures and information about properties settled.
5. Phil Mitsch Realtor display ads.
6. Phil Mitsch Realtor classified ads.
7. Phil Mitsch Realtor news releases.
8. Phil Mitsch For Sale By Owner Advertising Agency display ads.
9. Phil Mitsch For Sale By Owner Advertising Agency classified ads.
10. Phil Mitsch For Sale By Owner Advertising Agency news releases.
11. Servicing company display ads.
12. Servicing company classified ads.
13. Servicing company news releases.
14. Servicing company tips columns.
15. Phil Mitsch articles.
16. Phil Mitsch tip columns.
17. Tear off money saving coupons for miscellaneous products and services
Having the above list of invaluable and impressive information in my monthly Phil Mitsch Realtor Magazine not only made consumers want to get a copy of it, but also made them want to read it and keep it as well.
My Phil Mitsch Realtor Magazine Became A Profit Center
By having several of my Servicing Companies and their personnel pay a “promotional fee” to advertise in each one of my monthly Phil Mitsch Realtor Magazines I was able to “reduce” and even “eliminate” the cost of my magazine’s 1) production and 2) distribution. In fact, after approximately 2 years, I was actually able to generate a substantial profit.
My Servicing Companies always knew that their advertising dollars were well spent because it resulted in their ability to generate a lot more revenue than the cost of their financial contribution. Why was this possible? Because 1) my magazine was the best real estate magazine in the marketplace because of its invaluable and impressive content, 2) my magazine was in more locations than any other real estate magazine, 3) my advertising rates were the lowest real estate magazine rates in the marketplace, and 4) my advertisers were getting more leads from my magazine than they were from any other real estate magazine they were, or had been, advertising in.
List Of Servicing Companies That Advertised In My Phil Mitsch Realtors’ Magazine
Here is a list of the Servicing Companies that paid a “promotional fee” to advertise in my Phil Mitsch Realtors’ Magazine throughout most of my 24 years of production as a practicing residential Realtor in southern New Jersey.
1. Banks
2. Savings and loans
3. Mortgage brokers
4. Mortgage bankers
5. Home inspection companies
6. Pest control companies
7. Environmental inspection companies
8. Home warranty plan companies
9. Appraisal companies
10. Survey companies
11. Mortgage insurance companies
12. Accountants
13. Financial advisors
14. Attorneys
15. Townships
16. Stock brokers
17. Heating companies
18. Air conditioning companies
19. Electrical companies
20. Plumbing companies
21. Landscaping companies
22. Swimming pool companies
23. Miscellaneous types of contractors (examples: windows, siding, roofing, flooring, etc.)
Benefits Of Using Real Estate Magazines As An Advertising Media
When Real Estate Listing Agents properly advertise in Real Estate Magazines (preferably their own), it will significantly help them to 1) generate a tremendous amount of real estate seller leads, as well as real estate buyer leads, mortgage purchase leads, and mortgage refinancing leads, 2) obtain an excellent individual image, 3) obtain an excellent company image, 4) provide sellers with the highest level of service, disclosure and protection humanly possible, 5) reach their maximum level of proficiency, professionalism, productivity, and success much faster, and 6) obtain the very valuable 40 Benefits that I listed in the beginning of this Procedural Lesson as well as many more.
Copies Of All Of My Forms Are Available
Copies of my 1) real estate buyer forms, 2) real estate seller forms, 3) real estate licensee forms, 4) mortgage licensee forms, 5) agency forms, 6) agreement of sale clauses and addendums, 7) display ads, 8) classified ads, 9) tips columns, 10) news releases, 11) articles, 12) business cards, 13) mailing envelopes, 14) letterhead, 15) farming flyers and postcards, and 16) other numerous types of marketing promotional pieces that I created, adopted and used during my 24 years of production as a practicing residential Realtor in southern New Jersey can be found in my Home Buying And Home Selling Forms That Will Guarantee U.S. Real Estate Market Recovery Book. This Book is the fourth of 5 that comprise my U.S. Economic Crisis Solutions Training System.
Special Note
All 6000 + of my 1) U.S. Economic Crisis Solutions, 2) Home Buyer, 3) Home Seller, 4) Real Estate Professional, 5) Mortgage Professional, 6) Political, and 7) Life Lesson Tips will be released in future blog posts. They can also be obtained in the 70 Books, that comprise my 8 Training Systems, which can be found at http://PhilMitschForAmerica.com
Respectfully, Phil Mitsch
America's Leading Financial Crisis, Real Estate and Mortgage Expert
Real Estate Industry's All Time Top Producing Residential RealtorCherry Hill, New Jersey
http://PhilMitschForAmerica.com
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